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Manus-Style GitHub Promotion Analysis

Case Study: planning-with-files

Repository: OthmanAdi/planning-with-filesStars: 4.7k in 5 days Created: January 3, 2026

Why It Went Viral

1. News Jacking Strategy

Meta acquired Manus for $2B on December 29, 2025. The repo was created just 5 days later with a description that directly references:

"Claude Code skill implementing Manus-style persistent markdown planning — the workflow pattern behind the $2B acquisition."

This created immediate curiosity and FOMO among developers.

2. Perfect Timing

  • Posted during "The Great Coding Agent Race" week
  • Context engineering was trending topic
  • Multiple related repos gaining traction simultaneously
  • Claude Code ecosystem rapidly growing

3. Confirmed Promotion Channels

PlatformEvidenceImpact
Hacker NewsPosted by "jurnalanas"Major developer reach
GitHub TrendingListed in trending reposAlgorithmic visibility boost
News CycleRiding Manus acquisition buzzOrganic viral spread

4. Viral-Ready Format

  • One-line install: git clone to ~/.claude/skills/
  • Simple concept: 3 files (task_plan.md, notes.md, deliverable.md)
  • MIT license: Zero friction
  • Clear value prop: "Markdown is my working memory on disk"

The Core Insight

The repo implemented "context engineering" - keeping goals in the attention window by re-reading a plan file before each decision. This prevents "lost in the middle" effect after ~50 tool calls.

Day 0: Create repo with viral-ready README + news hook
Day 0: Post to Twitter/X with compelling demo
Day 1: Submit to Hacker News (Show HN)
Day 1: Post to r/ClaudeAI, r/LocalLLaMA
Day 2: Share in Discord communities (Claude, AI dev)
Day 3: Write a blog post / dev.to article

Key Success Factors

  1. News Hook - Connect to trending topics ($2B acquisition)
  2. Simple Pitch - One sentence "aha!" moment
  3. Low Friction - Dead simple installation
  4. Perfect Timing - Post when related topics are hot
  5. Multi-Channel - HN + Twitter + Reddit + Discord

Sources

Technical research and documentation