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Better Auth - Earning Ideas

Based on technical analysis of Better Auth, the comprehensive open-source TypeScript authentication framework with 15K+ GitHub stars, 150K+ weekly npm downloads, and $5M YC funding.


Low-Barrier Entry

IdeaWhy It WorksSkills Needed
Better Auth Tutorial ContentNew library (Sep 2024) with massive growth - docs gaps exist for specific framework combosTechnical writing, any supported framework
YouTube Integration Tutorials"Better Auth + Next.js 15" or "Better Auth + SvelteKit" videos get search traffic from devs evaluating authVideo production, one framework expertise
Migration GuidesDevs need "NextAuth to Better Auth" or "Lucia to Better Auth" guides - Lucia is deprecatedExperience with both libraries
Starter Templates on GitHubHigh-quality starters with Better Auth + Prisma/Drizzle + Tailwind get stars and trafficFull-stack TypeScript
Discord Community Support6K+ member Discord - establish expertise, get consulting leadsBetter Auth practical experience
Blog Posts on Dev.to/Medium"Why I Switched from Auth.js to Better Auth" posts perform well in 2025Writing, auth implementation experience

Builder Opportunities

SaaS Starter Kits ($49-299)

  • Multi-tenant SaaS Boilerplate: Better Auth + Organization plugin + Stripe/Polar + admin dashboard
  • AI SaaS Starter: Better Auth + API key management + usage tracking (AI startups are a key Better Auth market)
  • B2B SaaS Kit: Organizations, RBAC, team invitations, audit logging pre-configured

Custom Plugins (Open Source → Consulting)

  • Audit Log Plugin: Session tracking, auth events, compliance logging - enterprises need this
  • IP Allowlist Plugin: Restrict org access by IP range - B2B requirement
  • SSO Plugin Extensions: Okta/Azure AD simplified setup
  • Webhook Plugin: Auth events → external systems (Zapier, n8n, custom)
  • Analytics Plugin: Auth metrics dashboard, conversion tracking

UI Component Libraries

  • better-auth-ui alternatives: Shadcn-based components already exist, but room for:
    • Chakra UI components
    • Material UI components
    • Headless/unstyled components
    • Mobile-first (React Native) components

Developer Tools

  • Better Auth Studio: Visual config builder → generates auth.ts config
  • Migration CLI: Automated NextAuth/Lucia → Better Auth migration tool
  • Schema Visualizer: Interactive database schema explorer for plugins

Integration Packages

  • better-auth-stripe: Subscription-gated features, usage-based auth
  • better-auth-analytics: PostHog/Mixpanel/Amplitude user identification
  • better-auth-email: Pre-built Resend/SendGrid/Postmark templates
  • better-auth-admin: Admin dashboard for user management

Higher Technical Bar

IdeaOpportunity
Managed Better Auth ServiceHost Better Auth as a service - devs get self-hosted benefits without DevOps. Charge per MAU like Clerk but cheaper. Data stays in customer's DB.
Better Auth + Edge RuntimeCloudflare Workers/Vercel Edge optimized deployment - the "Turso for auth" angle
Enterprise Compliance PackageSOC2/HIPAA/GDPR compliance toolkit - audit logs, data retention, encryption at rest
Multi-Region Session SyncDistributed session management for global apps - CRDTs or edge replication
Auth Monitoring SaaSReal-time auth analytics, anomaly detection, security alerts for Better Auth deployments
White-Label Auth PortalEmbeddable auth flows for agencies building client apps
Better Auth for MobileReact Native/Expo deep integration with biometrics, secure storage

Quick Wins

  1. Create a Better Auth + [Your Stack] template on GitHub - add to awesome-better-auth list
  2. Write "Getting Started with Better Auth 2025" - target "better auth tutorial" search traffic
  3. Answer questions on Better Auth Discord - build reputation, get DMs for paid help
  4. Create a comparison table expanding on the NextAuth vs Better Auth angle - linkable resource
  5. Build one custom plugin and open source it - demonstrates expertise for consulting
  6. Record a 10-minute "Why Better Auth" video - YouTube/Twitter presence
  7. Offer "Better Auth Setup" Gig on Upwork/Fiverr - $200-500 for configured auth
  8. Create Notion/Linear template for auth implementation checklist - lead magnet

Technical Advantages to Leverage

FeatureEarning Opportunity
Plugin ArchitectureBuild and sell premium plugins; offer plugin development consulting
Multi-tenant OrganizationsB2B SaaS market is underserved - charge for org setup consulting
Database AdaptersMigration services between ORMs; custom adapter development
Passkey SupportPasswordless implementation consulting - enterprises want this
Self-Hosted DataCompliance consulting for healthcare/finance (HIPAA, SOC2)
TypeScript NativeType-safe integrations command premium in enterprise
Framework AgnosticOne skill applies to Next.js, Nuxt, SvelteKit clients
YC Backing + GrowthEcosystem will expand - early expertise compounds
150K weekly downloadsLarge addressable market for tools, templates, services
Open Source MITBuild commercial products on top without licensing issues

Market Positioning

Why Now?

  • Lucia Auth deprecated → devs actively migrating
  • Auth.js/NextAuth complexity complaints growing
  • Better Auth just raised $5M → marketing push coming
  • AI startup boom → high demand for quick auth setup

Target Customers

  1. Solo developers: Starter kits, templates, tutorials
  2. Startups: Implementation consulting, SaaS boilerplates
  3. Agencies: White-label solutions, client project templates
  4. Enterprises: Compliance packages, custom plugins, support contracts

Pricing Anchors

  • Clerk: $25/mo + $0.02/MAU after 10K
  • Auth0: $23/mo for 1K MAU
  • Better Auth: Free (self-hosted) → your services fill the gap

Resources

Technical research and documentation